An Austin startup, SceneTap, has developed
an application that determines vital stats for a bar like the male to
female ratio, how full the bar, and the average age of the men and women in the
bar. This is done using face detection technology that picks up
characteristics to estimate the age and gender of the
person. Then the data is available through an smart phone app for the
bars you are looking to go to.Right now it is only available at some San Francisco bars, but it is interesting to me to see face recognition technology migrate from security (is this person a terrorist?) to nightlife (which bars are hopping?) applications.
This data is useful for the consumer
wanting to know if the the bar is full and what kind of crowd is at
the bar, and for the bar management to know if their marketing is
attracting the type of crowds they want. You can read more about it
at SF weekly.
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